MARKETING RESEARCH SERVICES ON AUDIENCE

Brand	Owner	Address	Description
NIELSEN HOMEVIDEO INDEX	NIELSEN MEDIA RESEARCH, INC.	85 Broad Street New York NY 10004	Marketing Research Services on Audience Use of Cable Television, Subscription Television, Video Cassettes and Disks Satellite Networks;
	Where the owner name is not linked, that owner no longer owns the brand

Technical Examples

The present invention is directed to methods for facilitating video test screening on an electronic visual communications network. One step is to establish a database for a video test screening audience. The database contains audience member information and ID numbers for the audience members. A further step is establishing a test screening audience database. Audience members are selected without regard to the time a person was added to the database, or in a sequence according to the time a person volunteered to serve, or by a combination involving both techniques. Members of the audience are given a special access code to be entered with the member's identification number in order to gain access to the test video for test screening on the network. Verification codes and quizzing of the members may also be used for viewing verification.