COMPUTER PROGRAM ANALYZE BRAND

Brand	Owner	Address	Description
BRANDTAB	GFK US MRI	200 LIBERTY ST. 4TH FLOOR NEW YORK NY 10281	computer program to analyze brand usage data for use by advertising agencies, advertisers and mass media;BRAND TAB;
	Where the owner name is not linked, that owner no longer owns the brand

Technical Examples

In one embodiment, a computer program blocks windows categorized as bad windows, while allowing windows categorized as good windows to be displayed. The computer program may categorize a window by consulting one or more lists. In one embodiment, a list may be updated from time to time to optimize the computer program and prevent program-obsolescence. Techniques for defeating a window-blocking mechanism are also disclosed. In one embodiment, a computer program detects if a window is of a type that offers a product to a user. If so, the computer program provides a separate window containing information regarding the product. In one embodiment, a computer program detects if a user has a need for the computer program. If so, the user is informed of the efficacy of the computer program, which is then offered to the user.