CUSTOMER INCENTIVE PROGRAM

Brand	Owner (click to sort)	Address	Description
BUSTER BUCKS	BROWN SHOE COMPANY, INC.	8300 Maryland Avenue St. Louis MO 63105	CUSTOMER INCENTIVE PROGRAM, NAMELY, AWARDING BONUS POINTS BASED ON PURCHASE OF FOOTWEAR FOR USE IN OBTAINING DISCOUNTS ON FUTURE PURCHASES OF FOOTWEAR;
DOLLARS AND SCENTS REWARD PROGRAM	The Fragrance Outlet, Inc.	11920 Miramar Parkway Miramar FL 33025	Customer incentive program, namely, a customer loyalty program for commercial, promotional and/or advertising purposes that provides members with incentives from perfumery and cologne purchases that can be redeemed against future purchases, members-only sales offers, notice of newly-arrived merchandise, and related benefits;
DSW PREMIER REWARDS	DSW INC.	4150 East Fifth Avenue Columbus OH 43219	Customer incentive program, namely, a customer loyalty program for commercial, promotional and/or advertising purposes that provides members with incentives from purchases that can be redeemed against future purchases, members-only sales offers, notice of newly-arrived merchandise, and related benefits;PREMIER REWARDS;
DSW REWARDS	DSW INC.	4150 East Fifth Avenue Columbus OH 43219	Customer incentive program, namely, a customer loyalty program for commercial, promotional and/or advertising purposes that provides members with incentives from purchases that can be redeemed against future purchases, members-only sales offers, notice of newly-arrived merchandise, and related benefits;REWARDS;
	Where the owner name is not linked, that owner no longer owns the brand

Technical Examples

A system and method for delivering purchasing incentives and a variety of other retail shopping aids through a computer network, such as by E-mail over the Internet or the World Wide Web. Customers (10) of retail stores can establish a bi-directional communication link with the system, log in (16) to the system, and then elect to browse among available purchasing incentive offers (18, 22), or elect to explore other shopping aids, such as a shopping list generator (26), a recipe center (30), or simply elect to claim a product rebate or to receive product information. If the customer elects to have product information or rebate information delivered, only minimal customer identification is required. For purchase incentives redeemable at retail stores, the customer must provide identification information and must also designate a retailer (12) at which the purchasing incentive can be exercised. For receipt of focused incentives based the customer's past shopping behavior, the customer must also supply a unique customer id., such as a check cashing card number or credit card number, used for in-store purchases. For delivery of a product sample, the customer's name and address must be supplied. The system merges this customer-supplied information (270) with other purchase incentive data (272) and creates a printable graphical image of the purchasing incentive (282) for transmission to the customer. In an alternate embodiment of the invention, the purchase incentive is not transmitted directly to the customer. Instead, the terms of the incentive are transmitted electronically to the retail store (310) designated by the customer, who receives either a token (316) to present at the store or an advisory message. In yet another embodiment of the invention, incentives may be targeted to specific consumers based on a consumer purchase history (502), and transmitted to consumers' computers (510) using electronic mail addresses stored in a consumer database (506).