BULLETPROOF 360, INC.

BRAIN OCTANE

Dietary and nutritional supplements; Dietary and nutritional supplements containing MCT Oil; Nutritional supplements;BRAIN;

BULLETPROOF

Chocolate; Coffee [ ; Salt; Vanilla ];[ Computer software for brain training exercises and increasing intelligence ];

BULLETPROOF

Educational services, namely, providing training of personal coaches for certification in the field of food, business and leadership performance, business and leadership success, business and leadership self-improvement, and finding career-lifestyle balance; Professional coaching services in the field of food, business and leadership performance, business and leadership success, business and leadership self-improvement, and finding career-lifestyle balance;Coffee and tea bars; Coffee shops; Restaurant services;

BULLETPROOF

Series of non-fiction books in the field of diet, nutrition, healthy eating, and cooking;BULLET PROOF;

BULLETPROOF

Providing a website featuring information about fitness, physical performance and strength training and goal achievement, all for physical fitness purposes;

BULLETPROOF

Ghee; dairy products excluding ice cream, ice milk and frozen yogurt;Retail store services featuring books;Medical services, namely, performing nutrient injection therapy for health purposes; administering intravenous injections of vitamins, minerals, and amino acids;

BULLETPROOF

Dietary pet supplements in the form of pet treats; Dietary supplements for pets; Feed supplements for pets; Vitamins for pets;BULLET PROOF;

BULLETPROOF

Coffee pods; tea; hot chocolate; chocolate-based meal replacement bars; kits comprised of ingredients for making ice cream; kits comprised of ingredients for making coffee;Entertainment services, namely, providing non-downloadable videos in the field of food, educational services, namely, conducting conferences in the field of food, and distribution of course materials in connection therewith in printed or electronic format; providing a website featuring blogs and non-downloadable publications in the nature of articles in the field of food, on-line electronic newsletters delivered by e-mail in the field of food, book publishing; online electronic publishing of books and periodicals;Display screen protectors for blocking blue light from LED displays;Nut-based food bars;On-line retail store services featuring a variety of food, health, nutrition, fitness, wellness, self-improvement and exercise related products; administration of customer loyalty incentive award program through which customers obtain gifts, discounts, and other benefits from purchases; retail store services in the field of food, health, nutrition, fitness, performance, success, self-improvement, and lifestyle wellness featuring a bonus incentive program;Providing a website featuring information about self-improvement; providing a website featuring information about success, namely, personal image development;Providing a website featuring information about nutrition and lifestyle wellness; providing a website featuring health information about physical performance for physical therapy purposes; providing a website featuring information about success, namely, health and wellness information to bring about personal happiness; providing a website featuring mental health and wellness information for successfully strengthening mental acuity;Containers for household or kitchen use; cups, mugs, beverage glassware, insulated containers for beverages;

BULLETPROOF

Alcoholic beverages, except beer; Spirits and liqueurs;

BULLETPROOF

Frozen yogurt; Gelato; Ice cream; Ice cream bars; Ice cream sandwiches; Ice cream sundaes; Sorbet;

BULLETPROOF LABS

Providing information and advice in the field of health, nutrition and stress management via personal consultations; providing healthy lifestyle and nutrition services, namely, personal assessments, personalized routines, maintenance schedules, and counseling; counseling services in the fields of health, nutrition and lifestyle wellness; cryotherapy services; vibration therapy;

BULLETPROOF THE STATE OF HIGH PERFORMANCE

The mark consists of a dark gray silhouette of the front of a man sitting cross-legged with his hands placed on either knee in a meditative lotus pose with two concentric circles formed by orange dots of various sizes superimposed on his chest, hovering over the dark gray text BULLETPROOF, which hovers over the phrase in dark gray text THE STATE OF HIGH PERFORMANCE, which is surrounded by the two ends of a dark gray arrow that appears to be shot through the text. The background is not claimed as a feature of the mark, including the spaces between the man's hands.;Computer software for brain training exercises and increasing intelligence;The color(s) dark gray and orange is/are claimed as a feature of the mark.;Consulting services in the fields of diagnostic medical testing and nutrition; Consulting services in the fields of health and nutrition; Counseling services in the fields of health, nutrition and lifestyle wellness; Dietary and nutritional guidance; Food nutrition consultation; Medical testing services, namely, fitness evaluation; Nutrition counseling; Providing a web site featuring information on health and nutrition; Providing a website featuring information about health, wellness and nutrition; Providing a website featuring information and advice in the fields of diet, weight loss, diet planning and lifestyle wellness; Providing an interactive website featuring information and links relating to healthy living and weight loss; Providing assistance, fitness evaluation and consultation to individuals to help them make health, wellness and nutritional changes in their daily living to improve health; Providing information about dietary supplements and nutrition; Providing information on maintaining a healthy lifestyle and losing weight; Providing information, news and commentary in the field of nutrition, health and wellness; Providing weight loss program services; Weight management services, namely, providing weight loss and/or weight maintenance programs; Weight reduction diet planning and supervision;