BUSINESS ARCHITECTURE GUILD

A GUIDE TO THE BUSINESS ARCHITECTURE BODY OF KNOWLEDGE

Downloadable electronic publications in the nature of downloadable books in the field of business architecture;GUIDE;

A GUIDE TO THE BUSINESS ARCHITECTURE BODY OF KNOWLEDGE

Downloadable electronic publications in the nature of downloadable books in the field of business architecture;GUIDE;

B, A, GUILD , CERTIFIED, CERTIFIED BUSINESS ARCHITECT

Providing business advice, namely, strategic business planning and development of business processes for the analysis and implementation of business strategy plans and business management projects;The mark consists of A circular mark with a grey background color and a small teal edge on the outer portion. The circle has an outside background in an orange color with creating a circular pattern with triangular edges. Inside the circle are three blocks, two vertical and one horizontal: with the first vertical block being shorter and orange with the capital letter B in white; the second vertical block next to the first is taller and teal with the capital letter A in white; and below the vertical blocks is the third block, horizontal, and a dark grey with the capitalized word GUILD in white. Below the circle is a horizontal ribbon with the top of the ribbon being teal and containing the capitalized word CERTIFIED in white. The lower portion of the ribbon is in orange. Below the circle and the ribbon are the capitalized words CERTIFIED BUSINESS ARCHITECT in black font.;CERTIFIED BUSINESS ARCHITECT has become distinctive of the goods/services, as demonstrated by the attached evidence.;The color(s) white, orange, grey, teal, and black is/are claimed as a feature of the mark.;The certification mark, as used by persons authorized by the certifier, certifies that the services provided have been provided by a person who has complete the coursework and successfully passed a business architecture course accredited by the Business Architecture Guild and taught by an instructor accredited by the Business Architecture Guild.;GUILD AND CERTIFIED;

BAMM

computer software for assessment of business architecture performance;

BIZARCH HANDBOOK

non-downloadable electronic publications in the nature of manuals in field of business architecture;downloadable electronic publications in the nature of manuals in field of business architecture;HANDBOOK;

BIZBOK

Downloadable electronic publications in the nature of downloadable books in the field of business architecture;BIZ BOK; BUSINESS BODY OF KNOWLEDGE;The wording BIZBOK has no meaning in a foreign language.;

BUSINESS ARCHITECTS ASSOCIATION INSTITUTE (BAA INSTITUTE)

Arrangement of training courses in teaching institutes;BUSINESS ARCHITECTS ASSOCIATION INSTITUTE OR INSTITUTE;

BUSINESS ARCHITECTURE CERTIFIED PROFESSIONAL

Testing to determine professional competency in the field of business architecture;

BUSINESS ARCHITECTURE GUILD

Association services, namely, promoting the interests of business architects;

BUSINESS ARCHITECTURE GUILD

Association services, namely, promoting the interests of business architects;

BUSINESS ARCHITECTURE MATURITY MODEL

computer software for assessment of business architecture performance;MODEL;

CBA

Business management, strategic and technology planning services and development of process for the analysis and the implementation of strategy plans and management projects;CERTIFIED BUSINESS ARCHITECT;The certification mark, as used by persons authorized by the certifier, certifies that the services provided have been provided by a person who has complete the coursework and successfully passed a business architecture course accredited by the Business Architecture Guild and taught by an instructor accredited by the Business Architecture Guild.;

CERTIFIED BUSINESS ARCHITECT

Business management, strategic and technology planning services and development of process for the analysis and the implementation of strategy plans and management projects;The certification mark, as used by persons authorized by the certifier, certifies that the services provided have been provided by a person who has complete the coursework and successfully passed a business architecture course accredited by the Business Architecture Guild and taught by an instructor accredited by the Business Architecture Guild.;CERTIFIED;

GATP

Training in the field of business architecture;The certification mark, as used or intended to be used by persons authorized by the certifier, certifies or is intended to certify that the goods/services provided have met the standards and guidelines established by the certifier for training in the field of business architecture, including business management, strategic and technology planning services, and development of process for the analysis and the implementation of strategy plans and management projects.;

GUILD ACCREDITED TRAINING PARTNER

Training services in the field of business architecture;The certification mark, as used or intended to be used by persons authorized by the certifier, certifies or is intended to certify that the goods/services provided have met the standards and guidelines established by the certifier for training in the field of business architecture, including business management, strategic and technology planning services, and development of process for the analysis and the implementation of strategy plans and management projects.;ACCREDITED TRAINING PARTNER;

GUILD ACCREDITED TRAINING PARTNER

Training services in the field of business architecture;The certification mark, as used or intended to be used by persons authorized by the certifier, certifies or is intended to certify that the goods/services provided have met the standards and guidelines established by the certifier for training in the field of business architecture, including business management, strategic and technology planning services, and development of process for the analysis and the implementation of strategy plans and management projects.;ACCREDITED TRAINING PARTNER;