California Milk Producers Advisory Board, an instrumentality of the State of California, Department of Food and Agricult

CALIFARMIA

Promotion and marketing services, namely, promoting the interests of milk producers through commercial advertisements promoting milk and milk products in the form of television, radio, print and electronic media, marketing programs involving distribution of promotional materials; consulting services concerning promotion and marketing services for milk producers; distribution and dissemination of advertising material in the nature of printed material; advertising and marketing services for milk producers provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, Internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels;