DMF BAIT COMPANY

DMF BAIT CO.

DMF BAIT COMPANY;BAIT CO.;LIVE FISHING BAIT;

EST. 1977 DMF BAIT CO. WATERFORD, MI

The mark consists of a black circle featuring the uppercase wordsEST. 1977 in grey letters near the top of the circle and centered above the words DMF Bait Co. The D and F in DMF are uppercase in white letters and the M is a brown caricature of a worm with round black and white bug eyes on the head cutting into the lower portion of the letter D and the body, with partial black lines representing segments, waving up and down to create a capital M with the sectioned tail cutting across the lower portion of the letter F, all above the words Bait Co. that are in smaller, stylized white script beginning below the letter M and continuing across to the edge of the letter F and below all, the words WATERFORD, MI in upper case brown letters offset slightly to the left and curving along the bottom edge of the circle.;Fishing rods and reels; Fishing tackle containers; Fishing tackle, namely, bobbers, sinkers and hooks;EST ONE THOUSAND NINE HUNDRED AND SEVENTY SEVEN DMF BAIT COMPANY WATERFORD MICHIGAN; EST ONE NINE SEVEN SEVEN DMF BAIT COMPANY WATERFORD MICHIGAN;The color(s) black, grey, white, and brown is/are claimed as a feature of the mark.;EST. 1977, BAIT CO. WATERFORD, MI;live fishing bait;