MILEAGE PLUS HOLDINGS, LLC

AMENITI

travel club services for preferred customers featuring travel, hotel and transportation benefits, travel agency services, namely, making arrangements, reservations and bookings for travel and transportation by air, land and sea, and providing travel and transportation information via a customer service call center, the global computer network and an on-line newsletter; providing a web site which features information in the fields of travel and transportation;AMENITY;promoting the goods and services of others by means of a preferred customer travel club; promoting the sale of credit card accounts through the administration of a travel club; advertising services, namely providing advertising space in periodicals, newsletters, on a website and in direct mail leaflets; customer care services in the fields of travel and transportation; incentive award programs to promote the sale of products and services of others;travel agency services, namely, making arrangements, reservations and bookings for temporary lodging, restaurants and meals;

AMENITI LUXURY TRAVEL CLUB

Travel club services for preferred customers featuring travel, hotel and transportation benefits, travel agency services, namely, making arrangements, reservations and bookings for travel and transportation by air, land and sea, and providing travel and transportation information via a customer service call center, the global computer network and an on-line newsletter; providing a web site which features information in the fields of travel and transportation;AMENITY LUXURY TRAVEL CLUB;Promoting the goods and services of others by means of a preferred customer travel club; promoting the sale of credit card accounts through the administration of a travel club; advertising services, namely providing advertising space in periodicals, newsletters, on a website and in direct mail leaflets; customer care services in the fields of travel and transportation; incentive award programs to promote the sale of products and services of others;Travel agency services, namely, making arrangements, reservations and bookings for temporary lodging, restaurants and meals;LUXURY TRAVEL CLUB;

AWARD ACCELERATOR

air transportation services featuring a frequent flyer bonus program;

CHOICES

TRANSPORTATION OF PERSONS, PROPERTY AND MAIL BY AIR;Promoting the sale of goods and services of others via a consumer rewards program under which consumers may redeem credits earned in the airline loyalty program toward the purchase of goods and services, such as air transportation, car rentals, and general merchandise, but excluding credit and debit card services;

CHOICES FROM MILEAGE PLUS

transportation of persons, property and mail by air;promoting the sale of goods and services of others via a consumer rewards program under which consumers may redeem credits earned in the program toward the purchase of goods and services, such as air transportation, car rentals, hotel accommodations and general merchandise, but excluding credit and debit card services;MILEAGE;

CHOICES GOING BEYOND MILES

Transportation of persons, property and mail by air;Promoting the sale of goods and services of others via a consumer rewards program under which consumers may redeem credits earned in the airline loyalty program toward the purchase of goods and services, such as air transportation, car rentals, and general merchandise, but excluding credit and debit card services;MILES;

CRUISE4MILES

Transportation services, namely allowing frequent flyer customers to redeem or earn miles through cruise vacations;CRUISE 4 MILES; CRUISE FOR MILES;

MILEAGE PLUS CHOICES

TRANSPORTATION OF PERSONS, PROPERTY AND MAIL BY AIR;PROMOTING THE SALE OF GOODS AND SERVICES OF OTHERS VIA A CONSUMER REWARDS PROGRAM UNDER WHICH CONSUMERS MAY REDEEM CREDITS EARNED IN THE PROGRAM TOWARD THE PURCHASE OF GOODS AND SERVICES, SUCH AS AIR TRANSPORTATION, CAR RENTALS, HOTEL ACCOMMODATIONS AND GENERAL MERCHANDISE, BUT EXCLUDING CREDIT AND DEBIT CARD SERVICES;MILEAGE;

MILEAGE PLUS CHOICES GOING BEYOND MILES

Transportation of persons, property and mail by air;Promoting the sale of goods and services of others via a consumer rewards program under which consumers may redeem credits earned in the program toward the purchase of goods and services, such as air transportation, car rentals, hotel accommodations and general merchandise, but excluding credit and debit card services;MILEAGE and MILES;

MILEAGE PLUS TRANSFER MILES

air transportation service featuring an on-line service for transferring frequent flier miles between frequent flier accounts;MILEAGE and TRANSFER MILES;