SM Holdings, LLC

SPILLED MILK ICE CREAM & CEREAL BAR

Bakery desserts; Frozen confections; Ice-cream-based snack foods; Ice cream; Ice cream bars; Ice cream desserts; Ice cream mixes; Ice cream sandwiches; Ice cream sundaes; Waffle cones; Bakery goods and dessert items, namely, cakes, cookies, pastries, candies, and frozen confections for retail and wholesale distribution and consumption on or off the premises; Cones for ice cream; Gluten-free desserts, namely, ice cream, rice cereal bars, and cookies;Beanies; Shorts; Baseball caps and hats; Golf shirts; Short-sleeve shirts; Short-sleeved or long-sleeved t-shirts; Sweatshirts; Tops as clothing; Hooded sweatshirts;Dessert shops; Franchise services, namely, offering business management assistance in the establishment and operation of ice cream dessert and frozen confection shops; Franchising, namely, offering business management assistance in the establishment and/or operation of ice cream dessert and frozen confection shops; Online retail ice cream desserts, frozen confections, and bakery goods store services featuring in-store order pickup; Retail store services featuring ice cream for consumption off the premises; Retail store services featuring ice cream desserts, frozen confections, and bakery goods; On-line retail store services featuring ice cream desserts, frozen confections, and bakery goods;

SPILLED MILK ICE CREAM & CEREAL BAR

Bakery desserts; Bakery goods; Bakery goods and dessert items, namely, cakes, cookies, pastries, candies, and frozen confections for retail and wholesale distribution and consumption on or off the premises; Frozen confections; Gluten-free desserts, namely, ice cream, rice cereal bars, and cookies; Ice-cream-based snack foods; Ice cream; Ice cream bars; Ice cream desserts; Ice cream sandwiches; Ice cream sundaes; Waffle cones; Cones for ice cream;The mark consists of the stylized words SPILLED MILK with the words ICE CREAM & CEREAL BAR underneath in smaller font and the design of ice cream drips at the bottom.;SPILLED MILK ICE CREAM AND CEREAL BAR;Beanies; Shorts; Baseball caps and hats; Golf shirts; Short-sleeve shirts; Short-sleeved or long-sleeved t-shirts; Sweatshirts; Tops as clothing; Hooded sweatshirts;Color is not claimed as a feature of the mark.;Dessert shops; Franchise services, namely, offering business management assistance in the establishment and operation of ice cream dessert and frozen confection shops; Franchising, namely, offering business management assistance in the establishment and/or operation of ice cream dessert and frozen confection shops; On-line retail store services featuring ice cream desserts, frozen confections, and bakery goods; Online retail ice cream desserts, frozen confections, and bakery goods store services featuring in-store order pickup; Retail store services featuring ice cream for consumption off the premises; Retail store services featuring ice cream desserts, frozen confections, and bakery goods;

SPILT MILK

Bakery desserts; Bakery goods and dessert items, namely, cakes, cookies, pastries, candies, and frozen confections for retail and wholesale distribution and consumption on or off the premises; Frozen confections; Ice-cream-based snack foods; Ice cream; Ice cream bars; Ice cream desserts; Ice cream mixes; Ice cream sandwiches; Ice cream sundaes; Waffle cones; Cones for ice cream; Gluten-free desserts, namely, ice cream, rice cereal bars, and cookies;Beanies; Shorts; Baseball caps and hats; Golf shirts; Short-sleeve shirts; Short-sleeved or long-sleeved t-shirts; Sweatshirts; Hooded sweatshirts;Franchise services, namely, offering business management assistance in the establishment and operation of ice cream dessert and frozen confection shops; Franchising, namely, offering business management assistance in the establishment and/or operation of ice cream dessert and frozen confection shops; Retail store services featuring ice cream for consumption off the premises; Retail store services featuring ice cream desserts, frozen confections, and bakery goods; On-line retail store services featuring ice cream desserts, frozen confections, and bakery goods; Online retail ice cream desserts, frozen confections, and bakery goods store services featuring in-store order pickup;

WHIRLED PEACE THROUGH ICE CREAM AND CEREAL

Beanies; Shirts; Shorts; Aprons; Baseball caps and hats; Short-sleeve shirts; Short-sleeved or long-sleeved t-shirts; Sweatshirts; Hooded sweatshirts;