KRAFT GENERAL FOODS, INC.

1898

barbecue sauce;

1898 RECIPE

pickles;

A TOUCH OF REAL BUTTER MAKES A REAL DIFFERENCE

vegetable oil butter spread;

A WHOLE NEW STANDARD OF TASTE.

breakfast cereal;

ADVENTURONI

magazine sections for children;

AFTER SCHOOL SNACKOLOGY

cheese and crackers, peanut butter and crackers, cheese and breadsticks;beverages; soft drinks; soft drink mix; syrups and concentrates for making soft drinks;

ALL THE TASTE YOU WANT

salad dressing;

ALL THE TASTE YOU WANT

salad dressing;

ALTERNATIVES

cheese, process cheese, cream cheese, mayonnaise, salad dressing, margarine, and vegetable oil spread;

ALTERNATIVES

brochures dealing with food products and nutrition;assisting retail food establishments in the promotion of food products and an awareness of nutrition;food nutrition consulting services;

AMERICA'S FAVORITE SINCE 1866

frozen desserts; namely, ice cream and ice milk;AMERICAS FAVORITE SINCE 1866;AMERICA'S FAVORITE and SINCE 1866;

AMERICA'S HOUSE DRESSING

salad dressing;AMERICAS HOUSE DRESSING;

AUTHENTIC CLASSICS

food products consisting primarily of meat, fish or poultry;

BACON-PLUS

Processed Meat;

BAGEL TAKER

plastic containers for use in storing and carrying food products;BAGEL;

BAKER'S LIGHT

cocoa mix;BAKERS LIGHT;beverages;

BAKER'S LIGHT

cocoa mix;bakers light;LIGHT;

BANK ON PERFORMANCE

merchandising program for coffee, directed to office coffee service operators;

BASTE 'N BAKE

seasoned coating mix;

BAYFIELD DAIRY

cheese;

BENDI-NECK

plastic bottles for beverages;soft drinks and non-carbonated fruit based drinks;

BETTER THAN BUTTER

vegetable oil spread and margarine;

BEYOND BUTTER

vegetable oil spreads;BUTTER;

BEYOND CHEESE

cheese, process cheese, cheese food, cheese substitute, cheese analog;CHEESE;

BEYOND CREAM CHEESE

cream cheese, process cream cheese, cream cheese food, cream cheese substitute, cream cheese analog;CREAM CHEESE;

BIG EARS

processed corn on the cob;

BIRDS EYE

FEB. 15, 1930, AS TO BIRDS EYE.;FEB. 15, 1930, AS TO BIRDS EYE.;FROZEN CONCENTRATE FOR IMITATION ORANGE JUICE;

BIRDS EYE

tea;

BLUEDACIOUS BAT

soft drinks, powders and syrups and concentrates for making soft drinks;

BOWLER BERRY

soft drinks, powders and syrups and concentrates for making soft drinks;

BREW THRU

COFFEE SERVER LIDS DISTRIBUTED AS A COMPONENT OF ELECTRIC COFFEE SERVERS;

BREYERS

ice cream, ice milk, frozen yogurt, and ice cream novelties;

BREYERS

ice milk;

BREYERS

ice milk;

BREYERS LOVERS

printed matter; namely, newsletters concerning issues of interest to consumers of frozen desserts;providing fan club services relating to issues of interest to consumers of frozen desserts;

BREYERS LOVERS FAN CLUB

printed matter; namely, newsletters relating to issues of interest to consumers of frozen desserts;providing fan club services relating to issues of interest to consumers of frozen desserts;

BREYERS SINCE 1866

ice cream;SINCE 1866;

BREYERS SINCE 1866

ice cream;SINCE 1866;

BREYERS SINCE 1866

ice milk;SINCE 1866;

BRIM

DECAFFEINATED COFFEE;

BURST THE BURSTS

soft drinks, powders, syrups and concentrates for making soft drinks;

BUTTERMILK RECIPE

salad dressing;BUTTERMILK;

C. REX

physical fitness instruction services;

CAFE COVA

coffee;

CAPPIO

coffee and coffee mixes containing milk and sweetener;The English translation of the word CAPPIO in the mark is knot.;

CAPTURE YOUR SUMMER'S PLEASURES

CAPTURE YOUR SUMMERS PLEASURE;soft drink mixes;

CASINO

CHEESE [ AND FRENCH DRESSING ];

CHEESABLES

cheese;

CHEESASAURUS REX CUT-OUTS

cheese, process cheese food, process cheese product;

CHEESE CHANGE

cheese and process cheese;CHEESE;

CHEESEABLES

cheese;

CHEESY TORTILLA TRAP

pasteurized process cheese food; pasteurized process cheese product; non-fat pasteurized process cheese product;printed recipe sheets;

CHEEZABLES

cheese;

CHEEZTANG

CHEESETANG;CHEESE PRODUCT IN POWDERED FORM; NAMELY, AMERICAN CHEESE WITH AN ADDED EMULSIFIER;

CHICAGO'S FAMOUS

barbeque sauce;CHICAGOS FAMOUS;CHICAGO'S;

CHOLESTEROL CHECK

education and health services in the nature of providing individuals with a program to reduce or stabilize their cholesterol level;brochures, flyers, cards, coupons nd other printed matter relating to a meal plan for the reduction or stabilization of cholesterol levels;

CHOLESTEROL CHECK

education and health services in the nature of providing individuals with a program to reduce or stabilize their cholesterol level;brochures, flyers, cards, coupons and other printed matter relating to a meal plan for the reduction of stabilization of cholesterol levels;

CHOOSING TO SUCCEED

printed publications; namely, brochures and pamphlets relating to college fairs and educational scholarship funds;

CHOOSING TO SUCCEED

exhibitions in the nature of college fairs;providing educational scholarships;

CINO

coffee beverage and mix for coffee beverage;

COLOMBIAN RICHNESS IN EVERY DROP

coffee;

COMIC PACK

comic pack;soft drinks or juice drinks;

COMIC PACK

soft drinks or fruit juice drinks;PACK;

COOKIE CUBES

ice cream, ice milk, lowfat or reduced fat ice cream and/or ice milk;COOKIE;

COOL TO CARE

yogurt;mail order services in the area of community service and awareness for children;

COOL TO CARE

yogurt;mail order services in the area of community service and awareness for children;

COON

CHEESE;

COUNTRY TIME RACING

clothing; namely, shirts and head wear;

COUNTRY TIME RACING

jewelry;

COUNTRY TIME RACING 30

The dotted lines in the drawing are used to show the position of the mark on the goods.;jewelry;

CRACKER BARREL LIGHT

cheese;LIGHT;

CREATIVE ADDITIONS

rice;

CREATIVE TRADE MARKETING IDEAS

providing consulting services to the food industry regarding advertising, promotion, marketing, and sales planning;TRADE MARKETING;

CROSTA FINA

bread shell;The English translation of the Italian words CROSTA FINA in the mark is crust fine.;

CRYSTAL LIGHT

gloves, visors, jackets, shirts, sweaters and headwear;

CUBIC SCOOPS

ICE CREAM;

CUPID'S SCOOPS

ice cream;CUPIDS SCOOPS;

CUPIDS SCOOPS

ice cream;

CUSTOM RECIPES

frozen vegetables in a seasoned sauce;

D. J. MACCAW

D. J. MACCAW does not identify a particular living individual.;D J MACCAW;soft drinks, powders, syrups and concentrates for making soft drinks;

DAIRY DIFFERENCE

publications; namely, newsletters concerning topics of interest to the dairy industry, such as farm management, the company's activities, and legislative affairs and activities;DAIRY;

DELI-CUT FOR FRESHNESS

cheese sold in chunk or brick form;

DELICIOUSLY LIGHT

dressings for salads;LIGHT;

DELICIOUSLY RIGHT

dressings for salads;

DELICIOUSLY RIGHT

dairy products excluding ice cream, ice milk, and frozen yogurt;

DESSERT ALERT

newsletters dealing with food and recipes;DESSERT;

DESSERT DIRECTIONS

publications; namely, newsletters, relating to the food service industry;DESSERT;

DESSERT DYNAMICS

recipe cards and brochures;DESSERT;

DESSERT PERSPECTIVES FOR THE '90S

educational services; namely, conducting classes and seminars in the field of dessert preparation;DESSERT;

DESSERT PERSPECTIVES RECIPE CLUB

desserts; namely, gelatin dessert, pudding and pie filling, instant pudding, cheese cake mix, mousse mix and whipped topping mix;providing a consumer club for the exchange of dessert recipes;printed recipes;DESSERT and RECIPE CLUB;

DI GIORNO

meat;restaurant and delicatessen services;The English translation of DI GIORNO is of the day.;

DI GIORNO FRESH

pasta and sauces;

DI GIORNO FRESH

cheese;FRESH;The English translation of the words DI GIORNO in the mark is of the day.;

DINO SHAPES

pasteurized process cheese food; pasteurized process cheese product;SHAPES;

DOVER FARMS

cream cheese;

DOWNRIGHT GOODNESS

entrees or side dishes consisting primarily of processed grains, and including processed beans;entrees or side dishes consisting primarily of processed beans and including processed grains;

DR. WACKLEBERRY

DOCTOR WACKLEBERRY;soft drinks, powders and syrups and concentrates for making soft drinks;

DRACYELLOW

DRAC-YELLOW;soft drinks, powders, syrups and concentrates for making soft drinks;

DUET

cheese and butter spreads;

DUET

cheese and butter spreads;

E.S.I.-TAINER

ESI TAINER;plastic containers for beverages;

EASY AS PIE

cream cheese; pasteurized process cream cheese substitute; non-fat pasteurized process cream cheese substitute;printed recipes;

EASY AS PIE CHEESECAKE

cream cheese; pasteurized process cream cheese substitute; non-fat pasteurized process cream cheese substitute;printed recipes;CHEESECAKE;

EATING RIGHT

FROZEN ENTREES COMPOSED PRIMARILY OF MEAT, POULTRY, FISH OR VEGETABLES;

EATING RIGHT

entrees, side dishes and meals consisting primarily of rice or pasta; breakfasts consisting primarily of pancakes, waffles, pastries or bread; sandwiches; pizza; low-fat or reduced fat ice cream; ice milk; and frozen confections in the semblance of ice cream or ice milk;entrees, side dishes and meals consisting primarily of meat, seafood or poultry and breakfasts consisting primarily of eggs;

EATING RIGHT

entrees and side dishes consisting primarily of rice or pasta;entrees and side dishes consisting primarily of meats, fish or poultry;

EATING RIGHT

barbeque sauce, entrees, dinners and side dishes;margarine, vegetable oil spread, mayonnaise, salad dressing, pourable dressing, entrees, dinners and side dishes;

EATING RIGHT

regular, reduced fat, low fat and nonfat cheese, process cheese, cream cheese, cheese food, cheese product, cheese analog and cheese substitutes;

EATING RIGHT

barbecue sauce;margarine, vegetable oil spread, mayonnaise and viscous and pourable salad dressing;

EATING RIGHT

meat;

EATING RIGHT

dinners consisting primarily of rice or pasta; breakfasts consisting primarily of pancakes, waffles, pastries, bread or sandwiches; pizza; low-fat or reduced-fat ice cream; ice milk; and frozen confections in the semblance of ice cream or ice milk;dinners consisting primarily of meats, fish or poultry; and breakfasts consisting primarily of eggs;

ESCAPE TO REFRESHMENT

promotional game materials;diet soft drink mixes;

EVER-FRESH

anti-oxidant for foods;

EVERYBUNNY'S DELIGHT

ice cream and frozen confections;EVERY BUNNYS DELIGHT;

EXCEED

cheese powder and cheese flavor;

FALCON

COCOA;

FAT FREE CHOICES

brochures and booklets concerning foods, diet or nutrition;fat free choices;FAT FREE;

FEEL FREE TO LOVE THE TASTE

salad dressing;

FINALLY A CEREAL YOUR WHOLE FAMILY WILL LOVE

breakfast cereal;

FIRECRACKER PUNCH

powders and concentrates for making soft drinks or beverages;

FLAVOR FRESH

COFFEE SERVERS;

FLIGHT PAC

COFFEE, SOLD FOR HOTEL AND RESTAURANT USE;

FOLD LOCK

resealable plastic packaging sold containing cheese;

FOOD PERSONALITY

printed materials; namely, brochures and newsletters, relating to nutrition;

FOODS FOR HEALTHIER EATING

cheese, process cheese, cream cheese, mayonnaise, salad dressing, margarine, and vegetable oil spread;

FOODS FOR HEALTHIER EATING

entrees, dinners, meals, and side dishes consisting primarily of rice or pasta; breakfasts consisting primarily of pancakes, waffles, pastries or bread; sandwiches; pizza; low fat or reduced fat ice cream; ice milk; frozen confections in the semblance of ice cream or ice milk; and barbecue sauce;entrees, dinners, meals, and side dishes consisting primarily of meat, seafood, poultry or vegetables; and breakfasts consisting primarily of eggs;

FOODS FOR HEALTHIER EATING

dressings, including pourable salad dressings and spreadable mayonnaise-type dressings, vegetable oil spread, cheese, process cheese, and process cream cheese;

FOODS FOR HEALTHIER EATING

brochures concerning food products and nutrition;assisting retail food establishments in the promotion of food products and an awareness of nutrition;food nutrition consulting services and food preparation and planning services;

FORTIFIED FOR YOU

breakfast cereal;FORTIFIED;

FREE

bakery goods;

FREE

meats;

FREE

sauces, excluding apple and cranberry sauce;

FREE

sandwich spread;

FREE

pudding;

FREE

milk;

FREE 'N HEALTHY

mayonnaise;FREE AND HEALTHY;

FREE 70

yogurt;70;

FREE TO GO

dressings for salads and for use as a sandwich spread;

FREEZER FEST

entrees consisting primarily of rice or pasta; pizza; bagels; reduced fat or low fat frozen dairy dessert; ice cream; and ice milk;entrees consisting primarily of meat or poultry; frozen vegetables; and frozen whipped topping;

FRENCH TOASTERS

breakfast cereal;

FRESH CREATIONS

pasta salads and desserts, namely, bakery goods;salads, consisting primarily of meat, poultry or seafood;FRESH;

FRESH CREATIONS

prepared foods consisting primarily of pasta;prepared foods consisting primarily of meat or chicken;FRESH;

FRESH FALLS

beverages, namely, soft drinks, soft drink mix, powders, syrups or concentrates for making soft drinks;

FRESH LOCK

CHEMICAL PRESERVATIVES FOR THE PRESERVATION OF COFFEE FRESHNESS;FRESH;

FRESH LOCK

CHEMICAL PRESERVATIVE FOR THE PRESERVATION OF COFFEE FRESHNESS;FRESH;

FROMAIS

cheese and dairy products;

FROMAIS

cheese and crackers;

FROMAIS

snack foods;

FROSTED SHREDDED WHEAT

ready-to-eat breakfast cereal;

FROSTED SHREDDIES

ready-to-eat breakfast cereal;FROSTED;

FROSTED WHEAT BITES

ready-to-eat breakfast cereal;

FRUIT & FIBRE

BREAKFAST CEREAL;

FRUIT BOX

No claim is made to the exclusive right to use the word Fruit, apart from the mark as shown.;Fruit Juice Drink Containing Water;

FRUIT POUCH

soft drinks and juice drinks containing water;FRUIT;

FRUIT WHEATS

BREAKFAST CEREAL;

FRUSEN GLADJE

RETAIL STORE SERVICES IN THE SALE OF ICE CREAM FOR CONSUMPTION ON OR OFF THE PREMISES;FRUSEN GLADJE TRANSLATES FROM SWEDISH INTO ENGLISH AS FROZEN JOY OR DELIGHT.;

FUDGIES

candy;

FUN LID$

FUN LIDS;promotion of the sale of goods of others;

FUNDAES

FROZEN CONFECTIONS;fun sundaes;

FUNMALLOWS

marshmallows;Fun Mallows;

GET COOKING WITH MIRACLE WHIP

salad dressing;brochures and pamphlets relating to recipes and other food related topics;

GFIC

Coffee;

GHOUL-AID

soft drinks; soft drink mix; syrups and concentrates for making soft drinks;

GOLD-N-RICH

FROZEN JUICE CONCENTRATE;

GOOD BEGINNINGS

printed booklets and newsletters on food products and various festivities;

GOOD COOKS SAY PARKAY

tablespreads; namely, margarine and vegetable oil spreads;recipes featured as elements of food packaging;

GOOD SEASONS LITE

salad dressing mix;Good Seasons Light;LITE;

GOOGLES

candy;

GRAPE NUTS THE HOT CEREAL WITH CRUNCH

breakfast cereal and cereal based snack food;

GRAPE-NUTS TRAILS

NEWSLETTERS AND MAGAZINES ON GENERAL INTEREST SUBJECTS;

GREAT BLUEDINI

frozen confections;

GREAT LOAF

seasoning mix for meats;

GREAT STATE SALAD BOWL

promoting the creation of new culinary recipes by means of sponsoring cooking and related contests;GREAT AND SALAD BOWL;

GREENIE GREENIE

soft drinks, powders, syrups and concentrates for making soft drinks;

GRIPTION

SOFT DRINKS;PLASTIC BOTTLES FOR BEVERAGES;

GUSTO TANTO QUE TODOS SIEMPRE QUIEREN UN POQUITO MAS

table syrup;The English translation of the words GUSTO TANTO QUE TODOS SIEMPRE QUIEREN UN POQUITO MAS in the mark is tastes so good everybody always wants a little bit more.;

HANDI-LUNCH

packaged meals;packaged meals;handy lunch;

HANDI-LUNCHES

packaged meals consisting primarily of crackers; snack food; namely, pretzels, candy, and trail mix consisting primarily of pretzels, corn chips and sesame sticks;packaged meals consisting primarily of meat, poultry or seafood salads; cheese spread; peanut butter; processed fruit; and trail mix consisting primarily of processed fruit and processed nuts;handy lunches;

HANDI-LUNCHES

packaged meals consisting primarily of crackers; snack food; namely, pretzels, candy, and trail mix consisting primarily of pretzels, corn chips and sesame sticks;packaged meals consisting primarily of meat, poultry or seafood salads; cheese spread; peanut butter; processed fruit; and trail mix consisting primarily of processed fruit and processed nuts;HANDY LUNCHES;

HANDI-LUNCHES FOR KIDS

packaged meals consisting primarily of crackers; snack food; namely, pretzels, candy, and trail mix consisting primarily of pretzels, corn chips and sesame sticks;packaged meals consisting primarily of meat, poultry or seafood salads; cheese spread; peanut butter; processed fruit; and trail mix consisting primarily of processed fruit and processed nuts;handy lunches for kids;FOR KIDS;

HANDI-SNACKS

peanut butter with crackers;handy snacks;

HANDI-SNACKS LIGHT

packaged food combinations consisting primarily of crackers and cheese or breadsticks and cheese;string cheese;HANDY SNACKS LIGHT;LIGHT;

HARVEST PLENTY

breakfast cereal;

HAVE YOUR FUN AND EAT IT TOO

pudding, flavored and sweetened gelatins;

HAVING KIDS TIMES

newsletters concerning topics of interest to parents, families and children;HAVING CHILDREN TIMES;KIDS;

HEALTH BLEND

salad dressing mix;BLEND;

HEALTHY BLEND

salad dressing mix;BLEND;

HEALTHY DELIGHTS

salad dressing;

HEALTHY GRAIN

bagels;GRAIN;

HEALTHY IDEAS

cheese and cheese spreads;

HEALTHY VISIONS

cheese and cheese spreads;

HELPS KEEP YOU GOING STRONG ALL MORNING LONG

breakfast cereal;

HIPPIE HIPPOBERRY

soft drinks, powders, syrups and concentrates for making soft drinks;

HOFFBRAU

cheese;

HOLIDAY MALLOWS

marshmallows;

HONEY BUCKS

breakfast cereal and wheat based snack foods;advertising, marketing and promotional services in connection with cereal;HONEY;mail order services in the field of general merchandise;

HONEY BUNCHES OF OATS CEREAL

breakfast cereal;OATS AND CEREAL;

HONEY BUNCHES OF OATS WITH ALMONDS

breakfast cereal;OATS and WITH ALMONDS;

HONEY MONEY

advertising, marketing and promotional services in connection with cereal;mail order services in the field of general merchandise;

HONEYBUCK

breakfast cereal and cereal based snack food;HONEY BUCK;promoting the goods and services of others through the distribution of printed material and promotional contests;mail order services in the field of musical instruments;

HONEYCOMB

A club for children providing educational and entertainment services;